This week at work has been quite eventful.
I am now working on a new promotion of the Bosch e-cat. This has been the second week of the project. I had a meeting with the trade marketer and the product specialist for the Ecat. The product specialist gave us a brief about the Ecat, what he wants to achieve with the promotion and who the target audience is.
So for now the trade marketer and I have been working on broad ideas on what we think could be done, within our budget, that is relevant for the target audience. We also already had another meeting to present these ideas.
So for now, we are still only in the initial stages of the project but I have already been able to learn a lot. This project will involve online marketing as the Ecat is an online tool. This is definitely an area of marketing that I am interested in and that is relatively new to me. There will be a lot of new things for me to explore.
I am hoping that this project will help me to get insight into how an audience can be reached online and what online tools should be utilised to reach a B2B market.
I will keep you updated on the developments of this exciting new project.
Kat
I am now working on a new promotion of the Bosch e-cat. This has been the second week of the project. I had a meeting with the trade marketer and the product specialist for the Ecat. The product specialist gave us a brief about the Ecat, what he wants to achieve with the promotion and who the target audience is.
So for now the trade marketer and I have been working on broad ideas on what we think could be done, within our budget, that is relevant for the target audience. We also already had another meeting to present these ideas.
So for now, we are still only in the initial stages of the project but I have already been able to learn a lot. This project will involve online marketing as the Ecat is an online tool. This is definitely an area of marketing that I am interested in and that is relatively new to me. There will be a lot of new things for me to explore.
I am hoping that this project will help me to get insight into how an audience can be reached online and what online tools should be utilised to reach a B2B market.
I will keep you updated on the developments of this exciting new project.
Kat